Answer:
Do what he says and you'll be fine, don't and you lose the game.
Slayer of regrets, old and new, sought by many, found by few.
What is given but kept by the giver?
Break it and it is better, immediately set and harder to break again.
If you drop me I'm sure to crack. But give me a smile and I'll always smile back.
What language does a billboard speak?